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06.01.07
Beware Of Blog Blasting Software
 By
Barry Hurd
I receive a bunch of junk e-mail every day. In fact something like 100 or so pieces of it.
I often skim through it looking for information and new scams, wondering how the daily professional qualifies junk mail and if they will fall prey to it not realizing what painful problems they are asking for.
One SPAM piece that focuses on our area of expertise is blog submitting software. Beware for things that promise too much and sound too good to be true. ~ You know they are too good.
Here are some direct quotes from a piece of SPAM that I received today:
"Brandnew software revolutionizes the power of online advertising -never seen before!- BRAND NEW FOR MARCH 2007!"
and it further claims that it only has benefits… and not huge cons:
"I have developed a software that automatically places your ad on millions of blogs. You will receive thousands of targeted hits to your website as Blog Blaster places your ad on blogs that match your ad's category. This method has never been released to the public before. Very few, if anyone has implemented this."
So for $50 you can SPAM your site to thousands of industry related blogs? Ouch.
Go ahead and see how quickly your site gets black-listed by the search engines and the blog directories. Find out how personal bloggers take being abused. If the automatic script protecting their sites doesn't block you, they will be more than happy to click the "spam" button live and in-person.
I hate it when unethical marketers and technical geeks take advantage of the uneducated majority.
• There isn't any benefit in having thousands of links from spam blogs across the world.
• There is no benefit from spamming thousands of industry peers.
• There is no return on your money. Once you click "order now", your money is GONE.
The disadvantages are numerous:
• Get black-listed by all the search engines. You'll love what that does for your search marketing efforts.
• Annoy every industry peer who has a blog… with one fell swoop.
• Get your site listed as a SPAM commentor… so that even your valid comments are blocked.
• Waste some of your money that could be spent elsewhere.
There isn't any "new technology" that creates quality links. There isn't any "magic bullet" for maximizing your marketing dollars.
Realize that effective online marketing takes effort and focused goals.
About the Author:
Barry Hurd is a fifteen year veteran of online marketing and interactive advertising. As president of Social Media Systems online marketing company, he is an evangelist for emerging social technology and shares his daily thoughts on the 3net Search Engine Marketing Blog.
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