March 16th, 2011
It was not a pretty sight. I watched the look in his face as he was shown a page from his domain that should not have been there. Precisely how it got there, no one knows, but it was clearly placed on his site by search spammers, out to get an advantage for some of their Web sites. It was a lovely little page about prescription drugs chock full of links to other places. How could that page have gotten there? And what was it there for? Welcome to the seedy little world of black hat SEO. If you don’t know if your site is vulnerable, you need to find out, so that you can make sure your own site is properly protected.
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March 4th, 2011
Today’s interview is with Ted Ulle, the Senior Search Analyst for Converseon, and an administrator at Webmaster World (tedster), one of the foremost online forums for organic search optimization. He is a pioneer in search marketing, having entered this emerging field in 1996 on a foundation of twenty years as a turn-around specialist in multi-channel retail marketing. He is also a senior editor for Search Engine Marketing Journal, the only peer-reviewed, academic publication for the search marketing industry. He speaks frequently at industry conferences, including PubCon where he also serves on the advisory board. He will be speaking next week at PubCon South in Austin, offering a solo Spotlight Session on information architecture. I have worked with Ted at Converseon the last two years and I am sure that you’ll be interested in his views on how search spam has suddenly become front-page news.
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February 14th, 2011
Yesterday, in the space of 20 minutes, I saw 2 spammy comments on 2 different blogs, which made the commenters look like complete idiots.
The first was a blatant sales pitch, where the commenter was clearly trying to advertise his services, disguised as a comment (including his phone number, email address and a request to call him!) This made him look needy and desperate and drew a number of very harsh responses from other commenters. All he succeeded in doing was damaging his reputation, on one of the most read blogs in his niche. The level of stupidity here was incredible.
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January 27th, 2011
After receiving a lot of criticism, over the past few months, regarding the quality of its search content Google has finally decided its time to look into this problem and fix it.
Earlier this week Google announced that they realized that the deteriorating quality of search content on its search result page were posing a serious threat to the reputation of the company and that they will be taking action against spammers.
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January 14th, 2011
How badly do you hate spam? Do you despise it so much that you’d uproot your current living and fight the good fight? No?Well, that’s exactly what Daniel Balsam did. He’s now known in certain circles as the ultimate Anti-Spam Crusader. A super hero to the community, if you will.
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